Mentors Catalogue

Tarja Kivilahti

Profile in LinkedIn

Finland

Expertise: Window 1: Sustainability, Window 2: Innovation

I am working in management consulting with long experience as a managing director and an entrepreneur.

I have a lot experience in hotel-, restaurant-, traveling / tourism-, premises-, purchase- and coaching- / headhunting – business as well as strong know-how in general management and leadership. I am also a trainer and consultant at Visit Finland Akatemia.

In work related matters (leading profits with knowledge, concept development, result renovations, purchase analysis and competitive tendering, finding business locations and building, headhunting, interim management, board member) and new challenges / new opportunities please do not hesistate to contact me.

Sonia Oprean

Profile in LinkedIn

Romania

Expertise: Window 1: Sustainability, Window 2: Innovation

Sonia Oprean is a Co-founder & Co-CEO of Synerb. Sonia started her social entrepreneurship journey working for Villgro Innovations Foundation in India and continued as a Senior Portfolio Manager of NESsT Romania. She is an experienced trainer and an active mentor, offering strategic support in financial and performance management, human resources and governance, fundraising and social impact to a significant number of social enterprises. Her previous professional experience includes 4 years with PwC Romania and one year in the Philippines, where she led an international team in establishing a legal process outsourcing start-up. Sonia is the author of the first research on the financial sustainability of social enterprises in România and an ACCA member.

Synerb helps purpose-driven entrepreneurs and visionary NGOs to start and to grow social ventures through complex tailored technical assistance programs that combine training, mentorship and flexible finance. Synerb’s final impact translates into decent jobs, income for the vulnerable, skilled people, strong, sustainable local organizations and prosperous communities.

Seija Härkönen

Profile in LinkedIn

Finland

Expertise: Window 1: Sustainability, Window 2: Innovation

With over two decades of dynamic leadership and development experience, Seija is a seasoned guide for small businesses looking to advance their businesses toward a more sustainable future and obtain an environmental certification. Her background in international business and recent focus on small business development and entrepreneurship education and consulting in Kuusamo enable the implementation of tailored solutions.


In the autumn of 2023, with her assistance, a Kuusamo based company has already acquired an international Green Key certification.

Expertise: Window 1: Sustainability, Window 2: Innovation

Positive Impact is an expert company specializing in sustainable tourism and corporate climate
management.

We have consulted numerous companies in tourism industry in climate work,
calculations and sustainability programs. We are also expert partners for many organizations
e.g. the Federation of Lapland and Visit Finland.


We master tourism development and sustainability in general as well as many specific subjects
for example regenerative tourism, product development, storytelling in marketing, progress
measurement and indicators, sustainable procurement and value chains.

Expertise: Window 1: Sustainability, Window 2: Innovation

We are an applied innovation agency specialised in Talent Management, where we design projects to improve the scope, profitability and efficiency of our clients with the aim of our clients with the aim of getting everything just right.

We take on our clients’ challenges as our own to transform them into value through innovative
through innovative actions.

We bring strategic intelligence, experience and passion to the table, which enables us to deliver optimum results in business model innovation projects, as well as the diagnosis and solution of anyas well as the diagnosis and solution of any other organisational need.

At PayPerThink, we help you build the best possible future.

Expertise: Window 1: Sustainability

Anu Nylund is tourism and education professional who specializes in responsible business and regenerative tourism. Entrepreneurship and the conceptualization of new services go hand in hand with academic studies. Anu has more than 25 years of experience in diverse tasks in the tourism industry and development tasks in tourism education in Finland.

Anu founded Mood of Finland company in 2018 and now works as a full-time entrepreneur. Anu Nylund is a coach at the Business Finland/Visit Finland academy, where she mainly works as a coach for the national Sustainable travel Finland program. In addition to educational services, Mood of Finland company owned by Anu Nylund develops and conceptualizes mainly nature-based services, the most successful example of which is Love Forest Finland.

Expertise: Window 1: Sustainability, Window 2: Innovation

Magnus Nature, a company founded in 2003, has a strong specialisation in tourism, operating nationally and internationally.

Our areas of work focus on strategic planning, tourism marketing, plans, tourism communication, tourism brand development, tourism product design and development, tourism product club development, brand certifications and event design and development

Expertise: Window 1: Sustainability, Window 2: Innovation

Social, motivating and easy to work with are the key attributes that describe me as a person. I am at my best when working with people towards a common goal. I have the ability to make complex things easy to understand and to translate strategies or action plans into action. With my support you will always achieve something real – not only documents or guidelines that will never be utilized. And before all, a hint of humor will make us enjoy working together! 

Insertus

Profile in LinkedIn

Spain

Expertise: Window 1: Sustainability, Window 2: Innovation

Insertus works in the tourism and culture sector in different areas ranging from consultancy, events, tourism activities, marketing and even theatre and audiovisual production. The experience acquired in the different fields is applied transversally to the other areas in order to provide a comprehensive solution for each project and each company.
Our main objective is to offer a quality service adapted to our clients. This premise has given us recognition for our work at a national level, always taking into account innovation and sustainability.
The Insertus team has developed projects for companies and main destinations in Extremadura, accessible routes, implementation of sustainability plans, marketing plans, advice on the creation of innovative and sustainable products.

Expertise: Window 1: Sustainability, Window 2: Innovation

We innovate your company by assembling our team in your organisation, working with you in strategic planning, process improvement and project management, enabling the achievement of tangible results.

Through joint work dynamics we will achieve success in your company. We have developed a multitude of projects that endorse our experience making possible the dream of many organisations.

For Innsamble, your needs and objectives are fundamental. Our job is to listen to you, understand you and develop projects that meet your expectations, offering you the best service, and accompanying you so that you feel totally confident and secure in the process.

Expertise: Window 1: Sustainability, Window 2: Innovation

INNOVACIÓN, CALIDAD Y MEDIO AMBIENTE, S.L. (INCYMA) is a company from Extremadura founded in 2007 dedicated to strategic consultancy and the implementation of management systems (Quality, Environmental Management, Health and Safety, R&D&I, Energy Efficiency Management Systems and Corporate Social Responsibility).

Endogenous S.L

Profile in LinkedIn

Spain

Expertise: Window 1: Sustainability, Window 2: Innovation

Specialized in sustainability and innovation for tourism companies with more than 20 years of experience. Our goal is to do it in an accessible, viable and tangible way focused on the short and medium term.

Expertise: Window 1: Sustainability

I’m a social entrepreneur specialized in sustainable tourism, I work remotely 100% of my time and I’m passionate about the rural areas.

After 16 years living abroad and traveling all around the world working for international organizations such as the World Bank, I decided to move back to my hometown in the Canary Islands with the objective of giving back to my own community and demonstrating that there is a different way of doing tourism away from the current mass tourism model we have.

I help small tourism businesses to better align with the Sustainable Development Goals (SDGs) and I guide them on how to design and implement a business sustainability plan, including the co-creation of new tourism experiences. 

Expertise: Window 1: Sustainability

Cristina Iliescu is the Destination Manager for Transylvanian Highlands since 2019.

In this role she has been involved in the development of Romania’s largest certified ecotourism destination from ground-up. She has more than 10 years of experience in sustainable rural development, capacity building, strategic planning, and project management. She has significant experience as a local facilitator and mentor of collaborative platforms in ecotourism, working with a rich network of small-scale tourism businesses (around 80). She is a certified trainer for sustainable tourism and has 5 years of relevant experience delivering training sessions in ecotourism for businesses.

Email contacto: [email protected]

Camino Ramos

Profile in LinkedIn

Spain

Expertise: Window 1: Sustainability

My interest in sustainable tourism has developed over the course of my career, spanning over 10 years in the industry. During this time, I have had the opportunity to work in different contexts, from small businesses to institutions, providing me with a comprehensive perspective on the challenges and opportunities in this sector.

My skills and experience in education and program development are a valuable asset for the mentor role. I have had the opportunity to lead workshops and training programs in sustainability and innovation for small businesses and students. My ability to communicate effectively and adapt my approach to different audiences enables me to convey complex sustainability concepts in an accessible and motivating manner. I am confident that my enthusiasm for sustainability and my commitment to developing practical solutions will be a valuable asset to the project.

I firmly believe in the importance of adopting sustainable tourism practices that conserve and protect the natural and cultural environment of destinations while benefiting the people who live there.

Alina Vasile-Floroaie

Profile in LinkedIn

Romania

Expertise: Window 1: Sustainability

Alina Vasile-Floroaie is a British-Romanian ESG advisory leader with a deep understanding of sustainability strategy, circular economy, sustainability reporting, and renewable energy investments.

She has extensive experience in management consulting, public sector, and regional policy, having worked globally throughout her career. Alina’s political science background and her work on regional policy for the European Union have given her a unique perspective on the complex challenges and opportunities of sustainable development. She is passionate about helping organizations build and implement ambitious sustainability strategies that align with their business goals and contribute to a more sustainable future.

Alina’s work at Dare Strategy Ltd. and The Climate School is focused on helping organizations navigate the transition to sustainable business models. She is also an expert contributor for Cambridge Sustainability Leadership Institute, where she teaches Business Sustainability Management and Climate Change – Net Zero. Additionally, Alina serves as a Google for Start-ups & Climate-KIC mentor and a Green Advisory Expert at CINEA.

Expertise: Window 1: Sustainability, Window 2: Innovation

I founded my first business at the age of 23 and since then I have dedicated myself to applying creativity and strategy to entrepreneurial ventures. 

Initially, I started as a visual communication designer and later transitioned into strategic design consulting. 

I am a university professor, educator, and mentor for entrepreneurs, specializing in the areas of Innovation (business ideation and model development), Branding (brand strategy and identity), and User Experience (customer and user-centric design). 

With my sights set on the future, I am deeply engaged and passionate about everything I do, driven by a genuine interest in enhancing the lives of people, organizations, and the planet.

Expertise: Window 1: Sustainability, Window 2: Innovation

Masmagín SL and its technical team offer companies interested in the LookUP programme the following services:

1. Sustainability strategy linked to tourism and business development: Internal management and human resources, marketing and communication, stakeholder engagement, social inclusion and accessibility, sustainability certificates, and access to finance.

2. Green transition: Energy efficiency, renewable energy, waste management, and circular economy.

3. Innovation: Development of innovative ideas, and business plans.

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